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Explainer video software is a powerful tool that can help businesses and marketing professionals create engaging and informative videos to educate their audience.
It is an indispensable marketing tool that’s so useful for business coaches, organizations, online creators, product reviewers, e-learning facilitators, and more.
The problem here is that there are many AI explainer video software in the market, making it challenging to know which one suits your needs.
But you don’t have to worry any longer; I have carefully curated a list of the best AI video explainer software with AI capabilities and groundbreaking innovations.
These AI explainer video creators will take your idea and turn it into captivating footage that your audience will find impactful and helpful.
But first, let’s examine the different types of explainer videos.
Whether you’re a marketing professional, a small business owner, or a student, there are many different types of explainer video software available to suit your needs.
Depending on your video projects, your choice of video explainer editor might vary. Still, some explainer or educational video software can be used for multiple video types and projects.
These are the five main types of explainer video software available.
Life-action video software allows users to create videos featuring real actors, on-screen demonstrations, or interviews.
It’s commonly used for corporate videos, product launches, and testimonials because it offers a personal touch that helps humanize the brand.
By using real people, it builds trust with the audience and provides a more relatable experience. Businesses often employ this for client testimonials, staff introductions, or behind-the-scenes insights.
This software enables the creation of animated videos, often simplifying complex topics into more digestible visual content.
Animation allows for creativity, flexibility, and customization.
Businesses often use animated explainer videos to break down complicated processes or memorably present abstract ideas.
Industries such as technology, education, and healthcare frequently use these to explain processes, products, or services in a clear and engaging format.
Whiteboard animation involves drawing images on a whiteboard, often hand-drawn, to explain concepts. The visual and narrative style is highly effective for educational purposes, offering a simple yet powerful way to present information.
It’s commonly used by digital marketers, SEOs, and educators to explain intricate ideas clearly. Whiteboard videos are also useful for brainstorming sessions, presentations, or when breaking down topics like data analysis or scientific concepts in a visually engaging way.
If you’re familiar with Rand Fishkin of SparkToro, you must have come across a lot of his whiteboard video presentations on LinkedIn and elsewhere or during his day at Moz.
Motion graphics involve animated graphic elements, often combined with text, to create a sleek, modern look. This type of software is frequently used in marketing to convey brand messages, demonstrate products, or advertise services with a stylish and professional aesthetic.
Motion graphics are highly versatile and suitable for brands looking to captivate audiences with visually striking content.
These are common in the tech and media industries to make data-driven content more appealing and understandable.
Screencasting captures your computer screen and allows users to create tutorials or demo videos.
It’s a go-to tool for software companies and educators who want to guide users step-by-step through processes, such as using specific software, navigating a website, or performing certain actions on a computer.
Screencasts are particularly useful for training videos or technical tutorials, allowing viewers to follow along in real time or watch the recording later. They’re often combined with voiceovers and on-screen mouse movement for added clarity.
Besides, I use screencast video recording software a lot for YouTube videos.
As said earlier, there are plenty of explainer video generator software in the market, so it poses a real challenge to choose the right option. Therefore, choosing explainer video software for your projects requires that you focus on certain criteria or features:
Invideo excels in creating engaging explainer videos with its vast library of templates and intuitive editing interface.
It’s great for users who need a fast, professional-quality video without the technical hurdles.
With a drag-and-drop editor and ready-made video explainer templates, you can create videos that explain your thoughts and ideas in minutes. Invideo supports both animations and live-action footage, making it highly versatile.
If you’re a complete beginner or need to save time, you can use the Invideo AI explainer video generator to write your script, generate the footage background music, add stock images or sound, and even record everything.
All you need to do is add your topic and describe the idea with a simple prompt. Invideo AI instructional video generator will take your idea and topic and generate the full video within a few minutes.
This is an ideal option for creating instructional faceless videos for people who are camera-shy or don’t want to appear in the video footage.
Veed is a cloud-based AI video editor that offers a simple, streamlined interface perfect for beginners, professionals, and those looking for quick edits without technical hassle.
It’s ideal for creating short and long-form content and explainer videos with a range of built-in effects, filters, and text animations.
Veed.io also offers a real-time collaboration tool, making it an excellent choice for teams working on video projects remotely.
Not only can you create videos to explain your idea or promote your business, but Veed also allows you to create a variety of videos, including presentations with AI avatars, text-to-speech, screen recordings, webcam, slides, podcasts, and generating clips from a longer video.
Plus, you can export your final production in high-quality HD and 4k video format with longer rendering time and convert it to GIF, MP4, MP3, and more.
One of the VEED highlights is the invite collaborator feature. This feature is beneficial for freelancers or marketing teams needing third-party comments or input before finalizing the video production.
You can invite video reviewers for feedback and get recommendations for improving your video quality before finalizing or exporting it.
Another of its features is that VEED lets you create animated, business, and AI avatar explainer videos, which is an excellent choice for achieving diverse marketing needs.
Synthesia is one of the leading AI-powered video platforms, allowing users to create explainer videos with human-like AI avatars that can speak in multiple languages.
It’s perfect for businesses looking to produce personalized presentation videos without needing actual on-camera presenters. There are over 230 realistic AI avatars from different industries, languages, and accents to choose from.
With its AI-driven capabilities, it helps create professional explainer training videos in minutes, offering avatars that can be customized to suit brand needs.
To make your video more human and realistic, you can upload your brand asset, create your own avatar, and even record from your screen. Enter your text input, or let the Synthesia AI generate your script, then have it narrate your story as the video plays along.
The good part? You can translate your video into multiple languages, add elements to spice things up, export it in MP4, embed it anywhere, including course materials, the LMS platform, etc.
DeepBrain focuses heavily on AI-based video creation, allowing users to produce lifelike animations with minimal effort.
The tool is excellent for users who want highly realistic avatars, offering a platform for creating explainer and how-to videos that feel personal and engaging.
It uses advanced machine-learning models to create animations that mimic natural human speech and movements. This is good for creating professional how-to or introduction videos that look super real.
DeepBrain integrates with ChatGPT, making it easier to generate content, brainstorm ideas, and edit content with the built-in DeepBrain editor. Also, you can transform your blog content, PDF, and content into captivating explainer video content in minutes.
Support over 80 global languages, giving you the flexibility to create multilingual content to reach a wider audience.
Customization and flexibility are essential if you need precise control over the final product. Tools like DeepBrain and Synthesia offer extensive options for personalizing avatars, animations, and text overlays.
For beginners or those seeking a quick and simple solution, Veed and Invideo also provide user-friendly interfaces, design elements, and pre-made templates. This allows you to skip the tedious aspect of creating video content while focusing on editing using AI tools.
If you want to leverage AI for faster production and more realistic explainer video presentations, Synthesia and VEED are industry leaders in AI avatars and text-to-speech technology. These tools can streamline the creation process and deliver high-quality results.
Choosing the best AI explainer video software largely depends on your goals and experience level. Your marketing budget and project type also play a vital role in decision-making.
Most of the tools listed above are capable of creating any type of explainer or how-to videos, including product unboxing, demo videos, presentations, etc.
You can use them to create your course content for students, research presentations, YouTube videos, marketing copy, and more.